Match

Carry every campaign into the collection

Lead each audience with the products and stories that brought them to the page.

Recognise

Merchandise for new and returning shoppers

Introduce signature pieces first, then bring returning customers straight to the latest arrivals.

Give every segment its own collection experience

Carry the context of every visit into the collection. Let shoppers arriving from an email sale or Instagram campaign, and those returning to the store, see products that feel connected to what brought them there.

Keep each audience in the story with an opening edit shaped for that moment, from campaign heroes and signature pieces to the latest arrivals.

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Commitment

No Contracts28-day Free TrialCancel AnytimeShopify-FirstIntegration Needed

Built For

Control

Integration

JavaScript

Value

More Merchandising Control

Shopper Discovery

Solution

Collection Merchandising

Continue an email campaign by leading its audience with the sale products featured in the message

Show visitors from an Instagram campaign the products that brought them to the collection

Introduce new customers to signature products while showing returning customers the latest arrivals

Create different merchandising experiences for customer groups recognised through Shopify or a connected platform

Read the docs →

Trusted by fashion brands worldwide

Features that work beautifully together

Localise by Market

Sort, pin, and show products per Shopify Market without creating multiple collections

Pin with Conditions

Pin any product to any position. Set conditions so it unpins automatically when things change.

Visual Sequences

Create visual aisles that stay updated without manual effort

Global Sort Options

Create reusable merchandising logic and deploy across your store instantly

Hear from our customers

Tagalys makes merchandising effortless on Shopify Plus. Their data-driven sequencing and sorting drastically improved our effectiveness. Tagalys takes the guesswork out of merchandising and product recommendations.

Vanja S

Head of eCommerce & Digital

The platform consolidates multiple tasks into one intuitive interface. The customer support is responsive and helpful. The Trending score does the hard work for us, and we can easily replicate merchandising strategies across sites.

Rocky Matsuura

eCom Trading Manager

Tagalys is the powerful, reliable data-driven solution we needed for search and merchandising on our Shopify Plus store. There’s no limit as to how custom you can get with your merchandising, which is exactly what we were after!

Rafaelle C.

eCommerce Manager

Wonderful supporting team who puts customers first. I love that Tagalys listens to customer needs and has an innovative, agile team that continuously works on improving the platform and addresses those needs.

Ryan R

Digitial Optimisation Manager

I appreciate the responsiveness and reactivity of the Tagalys team. The tool has great user-friendliness and has allowed us to boost sales with cross-sell features. We can pin our entire product catalogue and control the entire website's merchandising.

Maria M

E-Merchandiser & Content Manager

The ideal app for visual merchandising and easy reporting. Merchandising is extremely easy to execute with dynamic rules that work while you sleep. The team is proactive with its roadmap and helps us stay on top of trends.

Alex Harley

Head of eCommerce

The platform has exceptional usability, and the support team provides quick, efficient responses. The pinning features let us mirror our in-store merchandising while showcasing best sellers and new arrivals.

Natasha de Weerd

eCommerce CX Manager

Common questions

Everything you need to know

What are Segments in Tagalys?

Segments let Shopify fashion brands merchandise the same collection differently for specific groups of shoppers. Each segment receives its own merchandising version, so the merchant can change product sorting, pins, and conditions without creating another collection.

What kinds of customer segments can I merchandise for?

You can merchandise for audiences such as new or returning customers, email subscribers, organic visitors, or shoppers arriving from social campaigns. The segment can reflect a customer characteristic or the journey that brought the shopper to the collection.

Does Tagalys create my customer audiences?

No. Shopify or a connected platform remains the source of the audience or campaign data. Tagalys uses the segment value passed to it so the merchant can create and manage the corresponding collection experience.

Do I need a separate Shopify collection for every segment?

No. One Shopify collection can support multiple segment-specific merchandising versions. The collection and its URL remain the same while the product order, pins, and merchandising conditions change for the recognised audience.