Vanja S
Head of eCommerce & Digital
New
Curate the whole collection, banners included
See how campaign creative will shape the collection before it reaches your storefront. Account for every banner while you merchandise, so the page reads as one complete visual story.
Plan the rhythm around each campaign moment and curate what appears before and after it. A leather jacket can lead into its campaign image, creating one considered journey from product to story.
Commitment
Built For
Storytelling
Integration
Value
Solution
Curate a complete outfit alongside its campaign imagery as one visual story
Place a leather jacket immediately before the campaign banner that shows it styled
Repeat a campaign moment in the same relative position across every collection page
Create a different banner-led collection story for each Market or customer segment
Trusted by fashion brands worldwide
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Common questions
Everything you need to know
You use Banner Placeholders to include campaign imagery, model photography, promotional content, and other non-product tiles in the collection preview while merchandising. This gives you a complete view of how the collection will appear, so banners and merchandise can be curated as one connected visual story before the page reaches shoppers.
Banner Placeholders are useful whenever campaign creative forms part of the collection experience. You might use them for a seasonal campaign, a new collection launch, an editorial image, an offer, or a styled outfit story. Seeing those moments within the collection helps you plan its pace and decide what shoppers encounter before and after each banner.
You can plan positions for model photography, product campaign imagery, promotional messages, offers, services, and other content that appears within a collection but is not a product tile. The creative asset remains managed through your storefront, while its intended position is represented in the Tagalys collection preview.
Yes. You can repeat a banner in the same relative position across every page of a collection. This creates a consistent campaign rhythm as shoppers continue browsing, without requiring each page position to be planned separately.
Yes. You can curate different banner configurations for separate Markets, customer segments, drafts, scheduled campaigns, and A/B test variants. This allows the visual story to reflect a regional campaign or campaign version while the underlying Shopify collection remains the same.