Thoughts on fashion merchandising
Insights from the people building merchandising software for fashion brands on Shopify.
eCommerce sales calendar: Important dates to look out for in 2023
Online sales, deals, and discounts are all retailers' most fiercely competitive times. Even small changes to their strateg...
Gen Z consumer traits: What you need to know
Until a few years ago, people didn't use terms like Gen Z, Millennials, or baby boomers as often as it is used now. That’s...
10 effective ways to improve online reviews and ratings
“Reviews are essential to evaluation, which is essential to progress.”Customer reviews and ratings are social proof and an...
Top 25 eCommerce events to attend in 2023
Events like conferences, summits, trade shows, and exhibitions are great ways to exchange ideas, build networks, and keep ...
13 eCommerce Marketing Trends that dominated 2022
A skyrocketing rate of abandoned carts coupled with plummeting advertising returns has made it more difficult than ever fo...
12 Ways to Boost eCommerce Conversion Rates + Tips
Increasing conversion rates is the holy grail of eCommerce. It allows retailers to boost shopper experience, drive engagem...
Top 4 Australian Brands Mastering the Art & Science of Omnichannel Marketing Strategy
As shoppers’ buying patterns evolve, retailers must catch up to stay relevant. 9 in 10 Aussies expect retailers to sell th...
The Power of Visual Storytelling for eCommerce Brands [with 7 Examples and Best Practices]
Storytelling has been used to build deep, emotional bonds since the beginning of time. Scientists have discovered that sto...
How to Improve Average Order Value and Conversions With Product-Based Widgets
Merchants who use product recommendations effectively on their eCommerce sites know how powerful the feature could be. Pro...
6 Best Product Review Apps to Skyrocket Customer Trust
Online reviews act as a trusted friend’s opinion on the brand. It increases a potential customer's trust in the brand and...
28+ Useful Holiday Shopping Statistics Every Retailer Must Know About
To emerge profitable this holiday sales season, retailers need to keep up with shoppers’ evolving expectations and trends....
eCommerce Trending News Sept 20th 2022
Stay informed with our host Jewel John as he reveals essential communication, events, announcements, issues, etc in the eC...