Tag: ecommerce addons


Looking for a Certona Alternative?

Posted on January 13, 2020 by


Just like offline stores, eCommerce stores also require merchandising to attract visitors. It is the art & science of determining what products to display at a retail store. 

Rated 4.8/5.0 in G2, Tagalys is a high performing online merchandising engine for Magento & Shopify stores. 

Tagalys’s solutions include Intelligent Site Search, Product Listing Page merchandising & Product Recommendations to increase the conversion of your online store. We offer custom pricing to suit merchants of all sizes based on their exact business requirements.

Sign up and kick start your 28-day free trial now!

A quick comparison between Certona & Tagalys*

Monthly pricing starts @

Certona Tagalys
Site Search ** $89 (per 10K visitors who search)
Product Listing Pages 

(Category|Collection)

$199 (per 20K Product Listing Page visitors)
Product Recommendations $129 (per 25K visitors who load Recommendations)

Ideal for

Certona Tagalys
** Retailers with annual online revenue between $500K to $20M

Site Search

Certona Tagalys
Conversion Optimised Search results    
Popular/Trending Searches  **  
Typo/Spell Check    
Search Suggestions     
Visual Autocomplete   
Synonyms   
Search Redirects   **
Query Stemming    **
Partial Search Matches   **
Boosting Rules (Universal)   **
Product Pinning (Hero Products)   **
Search Results Personalisation

Product Listing Page Merchandising

Certona Tagalys
Conversion Optimised Sorting    
Product Sequencing (Basic)  **  
Product Sequencing (Advanced)
 **  
Listing Page Generator   x  ✓ (Patent Pending) 
Universal Boosting  **  
Product Pinning (Hero Products)  **
Product Pinning (Scheduling)  **
Personalized Store  **
Listing Pages Personalisation x

Product Recommendations

Certona Tagalys
Personalized Recommendations
Best Sellers / Most Viewed / Most Popular **
Similar Products
Cart Page Recommendations
Customizable Recommendations **
Embeddable Recommendations **
Recommendations to emails
x

Why should you switch to Tagalys?

Schedule a demo now!

Certona and Tagalys comparison

Certona and Tagalys Comparision

Customer Satisfaction Score (Net Promoter Score)
Certona Tagalys
 **  93

Rating Source: g2.com

Why merchants love Tagalys?

Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on January 10, 2020
**Data publicly not available as on January 10, 2020
Posted in e-Commerce Personalization e-Commerce Product Listing pages e-Commerce Product Recommendations eCommerce Site Search Uncategorized

Looking for an SLI Systems Alternative?

Posted on January 6, 2020 by


The eCommerce industry is highly competitive today and online retailers must use merchandising solutions to thrive, succeed & improve profitability. Tagalys is a high performing online merchandising engine for Magento & Shopify stores, rated 4.8/5.0 at G2 Crowd.

Tagalys provides products like Intelligent Site Search, Product Listing page Merchandising & Product Recommendations to increase the conversion of your online store. We offer custom pricing for merchants with more than 25000 monthly engaged visitors, based on their exact business requirements. Sign up and kick start your 28-day free trial now!

A quick comparison between SLI Systems & Tagalys*

Monthly pricing starts @
SLI Systems Tagalys
Site Search ** $89 (per 10K visitors who search)
Product Listing Pages 

(Category|Collection)

$199 (per 20K Product Listing Page visitors)
Product Recommendations $129 (per 25K visitors who load Recommendations)
Ideal for
SLI Systems Tagalys
Large Enterprise Retailers with annual online revenue between $500K to $20M
Site Search
SLI Systems Tagalys
Conversion Optimised Search results    
Popular/Trending Searches **  
Typo/Spell Check    
Search Suggestions     
Visual Autocomplete   
Synonyms   
Search Redirects   
Query Stemming   
Partial Search Matches   **
Boosting Rules (Universal)   
Product Pinning (Hero Products) **
Product Listing Pages Merchandising
SLI Systems Tagalys
Conversion Optimised Sorting    
Product Sequencing (Basic)  **  
Product Sequencing (Advanced)
 **  
Listing Page Generator   x  ✓ (Patent Pending) 
Universal Boosting    
Product Pinning (Hero Products)  **
Product Pinning (Scheduling)  **
Personalized Store  **
Listing Pages Personalisation x
Product Recommendations
SLI Systems Tagalys
Personalized Recommendations
Best Sellers / Most Viewed / Most Popular **
Similar Products
Cart Page Recommendations **
Customizable Recommendations **
Embeddable Recommendations
Recommendations to emails
x

Why should you switch to Tagalys?

Schedule a demo now!

Customer Satisfaction Score (Net Promoter Score)
SLI Systems Tagalys
27  93

Rating Source: g2.com

Why merchants love Tagalys?

Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on January 02, 2020
**Data publicly not available as on January 02, 2020
Posted in e-Commerce General e-Commerce Product Listing pages e-Commerce Product Recommendations eCommerce Site Search

Which is the best Product Recommendations engine for Magento & Shopify eCommerce?

Posted on December 31, 2019 by


A visitor stepping into a brick and mortar store is greeted by the salesperson and they are always available to recommend the best selling, new arrivals or popular products at the store. Dynamic “Product Recommendations” in an eCommerce store tries to replicate the same visitor experience in an online store.

Product Recommendations are known to drive 35% of the revenue at Amazon.com and hence online visitors tend to expect the same online experience from other stores.

Considering this high potential, the placement of product recommendations has to be at the appropriate locations for the best results. For example, “Similar Products” is relevant only at the product detail pages. Displaying ‘Similar Products / Also viewed” recommendations at the home page will be inappropriate.

Below is the list of Product Recommendation types and its preferred location at an online store

  • Home Page – Bestsellers / Most Popular / Personalised Recommendations
  • Products page – Similar Products / Viewed Also viewed
  • Checkout page – ‘Complete the Look’ / Frequently bought together
  • Product category and listing pages – Bestsellers/New Arrivals specific to the category

Online retailers need to considers many factors such as features, performance, pricing, onboarding, support, etc before selecting a vendor to serve their online product recommendation needs. Below is a comparison of various Product Recommendation providers and their features.

Comparison of various Product Recommendation providers and their features*

Tagalys SearchSpring Nextopia UNBXD Attraqt CLERK.IO
Monthly Pricing starts @ $129 (Magento) $499.95” $395” ** ** $89
Pricing based per 25K visitors who load Recommendations ** ** ** ** 50K Slider views
Personalized Recommendations   **    
Best Sellers / Most Viewed / Most Popular  
Similar Products  **  **  **
Cart Page Recommendations    ** **  
Customizable Recommendations    **  ** **  **  **
Embeddable Recommendations   x x  x   x  x
Also Viewed/Bought x    **
G2 Rating 4.8 4.8 4.2 4.0 4.0 4.5
Inclusive pricing along with other solutions

Tagalys

Rated 4.8/5.0 at G2, Tagalys also provides value-based pricing to its customers. This means the more the visitors load recommendations the lesser you pay at Tagalys compared to the rest, as we price based on visitors & not hits. Also, Tagalys provides excellent service in terms of onboarding & customer support that has been rated almost 10/10 across all reviews. Value-based pricing, with excellent conversion, increases customer ROI.

So what are you waiting for?

 

Book a demo and start your 28-day free trial today!

 

Other eCommerce solutions from Tagalys include ‘Product Listing Page Merchandising’ and ‘Intelligent Site Search’. The data-driven features have helped online retailers increase conversion, automate merchandising, increasing their productivity by over 60% and quashing human errors.

Check out our G2 Reviews to know why eCommerce retailers around the world love Tagalys

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on December 18, 2019 **Data publicly not available as on December 18, 2019
Posted in e-Commerce Product Recommendations

How to address ‘No Results’ for Site Search at your eCommerce store?

Posted on December 30, 2019 by


Visitors with intent to purchase prefer Site Search to discover the products of interest. Also, visitors on mobile, have a higher inclination to search, as it reduces the time to discover products. But, every eCommerce store records between 12% to 21% of search results without any products. This is because the store does not carry products that match the query or the products are available but defined as something else in the product catalog.

Image source: baymard.com

An empty ‘No Results’ page offers nothing to visitors and negatively impacts the store revenue. It increases the bounce rate and thereby increases customer acquisition costs. Hence addressing these ‘No Results’ is vital as they have the potential to bring additional revenue.

The following are some of the ways to effectively reduce “No results” 

1. Spell Check

On average, about 3% of mobile visitors are unlikely to find products as they are prone to spelling mistakes. Also, visitors on other devices when in a hurry tend to make spelling mistakes. An auto-spell check feature helps to auto-correct and display the right results.

2. Synonyms

A salesperson in an offline store has the ability to understand queries that share the same meaning. Hence even when visitors ask for the same product with a different query, the salesperson shows them the right products. This feature in the eCommerce site search is called the ‘Synonyms

Example: Online shoppers ask for the same product in different words e.g., Rugs vs. Carpets, Pants vs. Trousers

3. Partial Match Results

Consider a visitor in an offline store asking for a ‘Black and white striped sleeveless dress’ and if it isn’t available, the salesperson will definitely suggest other closest matching dresses. This ability to suggest the closest alternatives in eCommerce is called a “Partial Match”. Some search queries by the visitors are specific such that they do not exactly match the product catalog.  This feature eliminates a ‘No Results’ page and helps to engage the visitors.

4. Search Redirects

‘No Results’ queries can either be redirected to a relevant search query that matches the words in the search index or they can be redirected to any other URL that the merchant feels is best suited for that query.

Example: If the catalog does not contain BRAND ‘A’ and if you would like to suggest Brand ‘B’, then you can redirect Brand ‘A’ queries to a Brand ‘B’ product listing page.

5. No Results Product Recommendations

Displaying smart product recommendations instead of an empty page is known as ‘No Results Recommendations’. There is a higher probability that the potential visitor might be interested in other products at the online store. 

The No Results page recommendations can be best used by displaying different segmented carousels each containing a particular set of products. Example – Best Sellers, Top Discounts, Biggest Savings, New arrivals, Most Viewed, etc.

Tagalys 

Rated 4.8/5.0 at G2, Tagalys is an Intelligent Site Search solution for Magento eCommerce. Tagalys provides value-based pricing to its customers. This means the more they search the lesser you pay at Tagalys compared to the rest, as we price based on visitors & not searches. 

Also, Tagalys provides excellent service in terms of onboarding & customer support that has been rated almost 10/10 across all reviews. Value-based pricing, with excellent search conversion, increases customer ROI.

Other eCommerce solutions from Tagalys include ‘Product Listing Page Merchandising’ and ‘Product Recommendations’. The data-driven features have helped online retailers increase conversion, automate merchandising, increasing their productivity by over 60% and quashing human errors.  To know more about our solutions and features, get in touch with us now.

Posted in eCommerce Site Search

Which is the best merchandising solution for Magento and Shopify eCommerce?

Posted on December 26, 2019 by


The fast-paced digitalization is accelerating the eCommerce growth rapidly in recent years. Statista says in 2019, retail e-commerce sales worldwide amounted to 3.53 trillion US dollars and e-retail revenues are projected to grow to 6.54 trillion US dollars in 2022. A lot of offline brands are turning omnipresent and launching their online stores every day. 

The availability of global dropshipping options has expanded the retailer’s services all across the world. Thus an online shopper has plenty of retailer options to purchase a product. All he/she has to do is to type in a query in a search engine and tens of thousands of results pop up.

Hence a lot of retailers focus on their SEO (Search Engine Optimization) to drive traffic to their stores. While most retailers succeed in bringing traffic to their store, they fail in effectively converting them into buyers. This increases customer acquisition costs and reduces the store’s profitability.

Why Merchandising is important in eCommerce?

Merchandising helps retailers to increase visitor engagement and thereby improving sales. It is the art & science of determining what products to display at a retail store and the same is required at the online store. 

Over 80% of your visitors drop off after 3 scrolls at any product listing page. Hence the top 100 products at any listing page influence your sales. Merchandising comes handy to display the products in the desired order that is more likely to sell. 

Challenges/Limitations in eCommerce platforms

The eCommerce platforms like Magento and Shopify by default do not offer or offers only limited merchandising options to the retailers. Creating and managing listing pages in these platforms are completely manual, time-consuming, tiring and not data-driven.  As a result, the pages remain static and reduces the CTR (Click-Through-Rate). Merchandising extensions and apps makes the activity easier, productive and helps in conversion improvement.

What to look out from a merchandising solution provider?

Choosing the best merchandising solution for your eCommerce store is crucial since it directly influences your revenue numbers. We recommend you to consider the below points while selecting a merchandising solution

  • Features
  • Pricing
  • Integration/Onboarding support
  • Customer support

Comparison of various merchandising solution providers and their features*

Tagalys SearchSpring Nextopia Klevu Attraqt UNBXD
Monthly Pricing starts @ $199 (Magento) $499.951 $3951 $9981 ** **
Pricing based per 20K Listing page visitors ** ** Up to 600K API calls ** **
Conversion Optimised Sorting  ✓  
Product Sequencing (Basic)  ✓ ** ** ** **
Product Sequencing (Advanced)  ✓^ ** ** ** ** **
Listing Page Generator  ✓ (Patent Pending) x x x x  x
Universal Boosting  ✓  ✓   ✓
Segmented Merchandising ✓^ **  **  **  **  **
Product Pinning (Hero Products)   ✓ **   ✓
Product Pinning (Scheduling)  ✓ ** **  **
Personalized Store  ✓ x ** x **  x
Listing Pages Personalisation  x **   ✓ x  ✓   ✓
G2 Rating (out of 5.0) 4.8 4.8 4.2 4.0 4.0 4.0
Inclusive pricing along with other solutions ^Launching in 2020 

Tagalys

Tagalys is a predictive online merchandising engine that optimizes the store for the highest conversion. Tagalys also saves retailers over 60% of their time, giving them the opportunity to invest their time in other activities.

Rated 4.8/5.0 at G2, Tagalys provides value-based pricing to its customers. It is based on visitors & not hits. Also, Tagalys provides excellent service in terms of onboarding & customer support that has been rated almost 10/10 across all reviews. Value-based pricing, with excellent conversion, increases customer ROI.

So what are you waiting for? 

Schedule a demo and start your 28-day free trial today!

 

Other eCommerce solutions from Tagalys include ‘Site Search’ and ‘Product Recommendations’. The data-driven features have helped online retailers increase conversion, automate merchandising, increasing their productivity by over 60% and quashing human errors. 

Check out our G2 reviews to know why eCommerce retailers around the world love Tagalys

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on December 23, 2019  **Data publicly not available as on December 23, 2019
Posted in e-Commerce Product Listing pages

Looking for an UNBXD Alternative?

Posted on December 20, 2019 by


Tagalys is a predictive merchandising tool for eCommerce platforms such as Shopify and Magento. Tagalys dynamically lists products that are more likely to sell across eCommerce product listing pages, Site Search & Recommendations. Merchants using Tagalys have increased their conversion rate by 30% and productivity by 60%. We offer custom pricing to suit merchants of all sizes based on their exact business requirements. Sign up and kick start your 28-day free trial now!

A quick comparison between UNBXD & Tagalys*

Monthly pricing starts @
UNBXD Tagalys
Site Search ** $89 (per 10K visitors who search)
Product Listing Pages 

(Category|Collection)

$199 (per 20K Product Listing Page visitors)
Product Recommendations $129 (per 25K visitors who load Recommendations)
Ideal for
UNBXD Tagalys
** Retailers with annual online revenue between $500K to $20M
Site Search
UNBXD Tagalys
Conversion Optimised Search results    
Popular/Trending Searches **  
Typo/Spell Check    
Search Suggestions     
Visual Autocomplete   
Synonyms   
Search Redirects   
Query Stemming   
Partial Search Matches   
Boosting Rules (Universal)   
Product Pinning (Hero Products) **
Targeting   X
Product Listing Pages Merchandising
UNBXD Tagalys
Conversion Optimised Sorting    
Product Sequencing (Basic)  **  
Product Sequencing (Advanced)
**  
Listing Page Generator   x  ✓ (Patent Pending) 
Universal Boosting    
Product Pinning (Hero Products)
Product Pinning (Scheduling)  **
Personalized Store  x
Listing Pages Personalisation x
A/B Testing  x
Product Recommendations
UNBXD Tagalys
Personalized Recommendations
Best Sellers / Most Viewed / Most Popular
Similar Products
Cart Page Recommendations
Customizable Recommendations **
Embeddable Recommendations x
Viewed also viewed

x
Bought also bought

x

Why should you switch to Tagalys?

Book a Demo 

 

Why merchants love Tagalys?

Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on December 18, 2019 
**Data publicly not available as on December 18, 2019
Posted in e-Commerce General e-Commerce Product Listing pages e-Commerce Product Recommendations eCommerce Site Search

Top eCommerce Conferences in 2020 That You Can’t Miss

Posted on December 16, 2019 by


top ecommerce conferences in 2020

Market trends are ever-changing and technology is rapidly advancing. As an eCommerce retailer, you might find it hard to keep up with all the buzz! One of the best ways to stay on top of your game is to attend the eCommerce conferences held around the world. You get to listen to motivational and inspirational speeches by executives from the world’s largest retailers. Plus, you get to meet folk from your domain and grow your network. These conferences open up a world of opportunities.

Here, we’ve listed out the top eCommerce conferences that will be held around the world in 2020 that is extremely useful for eTailers, those looking to open an online store, and for those in the eCommerce space in general. 

Top eCommerce Conferences in 2020

NRF Retail’s Big Show 2020 

NRF Retail’s Big Show 2020 

New York City, NY, United States

Dates

11 January 2020 – Opening Receptions

12-13 January 2020 – Conference and Expo 

About

NRF (National Retail Federation) is the World’s largest retail conference and expo garnering over 38,000 attendees from 99 countries.  It is a place where visionary talent meets visionary tech. For those who want to make connections, this is the ultimate conference. The opportunities to create your own network are widespread.  But the main reason to be here is to listen to visionary ideas from over 400 speakers. Learning from their success and failure stories can help you get informed and inspired to transform your business.  This conference is one of the best ones to visit regardless of which eCommerce platform you use.

Getting a pass 

There are two types of passes available for NRF 2020 

Expo Only: The rates for passes vary depending on what kind of retail category you fall under. Retailer members of NRF and non-members can get passes for free if they claim it before 10th January 2020. After this date, the price is $50. For non-retailers, the passes start at $1,500 per person.  They also have workshops for which you can pick up passes at an additional fee. Each workshop costs around $350 per head.

Full Conference: Conference passes are more expensive. Passes start at $1,275 and can go up to $3,275. There are passes for the press and educators at $500 per head.  You can get the full pricing of tickets here.

 

Magento Imagine at Adobe Summit 

Magento Imagine at Adobe Summit

Caesars Palace, Las Vegas, USA

Dates

29 March to 02 April 2020

About 

This conference brings extraordinary commerce leaders of the world on one stage. The conference will have 90 commerce sessions across eight tracks. Attendees will have access to all keynotes of the Adobe Summit, 400 sessions, and labs and finally, and networking events like the Summit Bash. The summit caters to big brands, small businesses, developers, B2C and B2B companies.

At the summit, you’ll learn proven commerce best practices from industry leaders. Learn from digital commerce agencies, Magento Commerce customers and thought-leaders. For B2B commerce e-tailers, you can discover how other businesses are transforming their sales models and commerce strategies in line with new digital technology. Learn best practices for building a B2B strategy, integrating business systems, and how to manage commerce operations. 

Overall, the summit is beneficial to anyone who wants to learn about current and future commerce trends and technologies.

Getting a pass 

  • You can buy an early bird ticket at $1,695. (By December 15th). 
  • Advance passes are priced at $1,895. (Till January 31st).
  • Regular passes cost $2,095. (February 1st to April 2nd).

For more pricing details ad discounts, visit the official site.

 

ShopTalk 

ShopTalk

Mandalay Bay, Las Vegas

Dates

22-25 March 2020 

About 

Shoptalk is the fastest-growing event in retail history. In less than 36 months, the event grew to 8,000+ attendees. 

By attending this event, you join the world’s largest retail community to create the future of retail. The event brings together established retailers and brands together with direct-to-consumer and tech startups. It also brings in large tech companies, internet companies, real estate developers, equity analysts, venture capitalists, and media. The event entails groundbreaking sessions, roundtables, curated dinners, one-on-one meetings, deep dives, and case studies. You can also participate in immersive visual experiences, interactive audience sessions, rapid-fire debates, and industry framework sessions.

Getting a pass

Retailers and brands can avail passes for free. Other passes start at $2,100. For the full pricing list, check out their official site.

 

RetailX

Retailx

McCormick Place, Chicago 

Dates

9-11 June 2020

About

This is one of the best conferences to attend for both physical and digital retailers. You’ll get exposure to big brands, groundbreaking conference speakers, tech talks, and opportunities to network. If you’re looking to optimize your business and stay ahead of the ever-transforming retail landscape, RetailX has a lot to offer. The event also showcases mini pop-up stores that tell their stories while they sell amazing products. These pop-ups are all tied to charitable causes.

Note: Tagalys will be at RetailX at booth no. 1551. Come visit us! We hope to make long-lasting connections with more people from the online retail community. Our team will be available to help you learn more about eCommerce merchandising and conversion.

Getting a pass

You can register to attend RetailX. Expo Hall Access for retailers and brands is free. For others passes range between $129 and $2599.

 

DX3

Dx3

Toronto, Ontario

Dates

10-11 March 2020 

About 

DX3 is Canada’s largest conference for retail, technology, and marketing. Some of the top eCommerce businesses and digital marketers attend this conference. It’s a great place to exchange ideas, explore creative ways to drive growth and learn about the advancements in technology. You can attend seminars that specialize in eCommerce, retail, and marketing solutions. The conference sees a crowd of 4,000+ attendees and 40+ speakers. 

Getting a pass 

Exhibition asses are free till 31st January 2020. After that, passes start at $5(+HST) before 5th March. It’s $15 if you buy it at the venue. 

Full access passes start at $545 +HST. 

Get the full pricing list here.

 

Savant eCommerce

Savant eCommerce

Berlin, Germany 

Dates

28-29 January 2020

Amsterdam 

10-11 March 2020

Stockholm 2020

2-3 June 2020

London 

16-17 September 2020

Paris 

14-15 October 2020

Barcelona 

4-5 November 2020

About 

Savant is a great event to be at because the organizers remove the fluff and bring to you only what’s important. At Savant, you get access to seminars that are entertaining and informative with concrete takeaways that you can implement for your online business. Topics discussed include data, customer centricity, brands in the digital era, digital transformations and technologies that are driving the future. The event is very relevant and insightful for anyone in the eCommerce space.

Getting a pass 

There is no information provided about the pricing of tickets. You would need to get in touch with Savant for more information.

 

Paris Retail Week 

Paris Retail

Paris, France

Dates

15-17 September 2020

About 

This three-day event brings together 600 participating companies that represent the entire offer of eCommerce. You will have access to a wide range of conferences, workshops, and keynotes. You’ll get the opportunity to meet new customers and partners, and also learn about new trends and technology in the retail sector. The sectors involved are logistics and supply chain; marketing, data and customer relations; retail tech and digital (in) store; IT for Commerce; and payment solutions.

Getting a pass 

You can request for a badge on their site. For visitors, you can sign up for 50 Euros. This will give you access to conferences and workshops. 

 

eCommerce Fair Tokyo

Tokyo Fair

Tokyo, Japan

Dates

28-29 January 2020

About 

The biggest eCommerce event in Japan, the eCommerce Fair Tokyo is all set to showcase over 100 exhibitors. Without over 15,000 visitors, this is a great place to be to get your business noticed and to find solutions to help you strategize, plan and succeed.

By attending the fair, you get access to 80+ seminars covering a wide range of topics and trends of the eCommerce space. 

Getting a pass 

The event is free to visit. You need to visit the Organiser Office at the Aomi Exhibition Hall. Produce your business card to receive a visitor’s badge. 

If you wish to exhibit your store, you need to contact them. To attend seminars, it’s best to pre-register. If pre-registration is closed for the seminar you like, you can attend still it on the day provided there is room.

 

Meet Magento Netherlands

Meet Magento Netherlands

Utrecht, Netherlands 

Dates

16 April 2020

About 

Meet Magento, Netherlands, kicked off in 2009 to bring about a worldwide community movement of Magento users. 

This will be their 12th edition and will bring forth the best speakers to help you get updated on the latest content to exceed in your eCommerce business. 

The event is great for webshop owners, e-commerce managers, marketers, entrepreneurs, and developers.

Getting a Pass 

Early bird passes were sold at 99 Euros. But sales have ended for this event. You can contact them to see if tickets are available.

The Alibaba eCommerce Expo

Alibaba

MCEC Melbourne, Australia

Dates

27-28 March 2020

About

Alibaba is one of the largest and most exciting consumer markets in the world. At this expo, you can learn from Alibaba’s leading experts and executives. You can connect with people from Alibaba and its ecosystem of partners. This enables you to access the fast-growing consumer market and get the tools, information, and network that you need to grow your business. 

The expo is great for big and small businesses, brands and agribusinesses that have found success by connecting to China or are looking to connect. Travel and hospitality companies that are interested in attracting Chinese tourists will also benefit greatly. 

You can expect a footfall of at least 13,000 people with 147+ exhibitors and 45+ speakers.

Getting a pass

There is no mention of pricing for this expo on the official aliexpo website. Kindly contact them for more information. 

 

eTail

Etail

Sydney Harbour Marriott, Australia 

Dates

16-18 June 2020 

About 

eTail is a meeting place for eCommerce, Digital Marketers, and CX leaders in ANZ’s Retail & travel Industry. It’s your spot to generate leads, close business deals, develop opportunities, and advance and re-engage prospects beyond the eTail event.

The conference has over 30 hours of peer-to-peer conversation, disruptive strategies, intimate and discussion groups. You can connect with experts and top minds of ANZ’s more innovative and successful retail and travel brands. 

Getting a pass 

Passes for eTailers and Retailers begin at AU$999. Check out their site for the full pricing list.

These events are so valuable because you learn about important developments in trends and technology. This could make or break your online business. It’s an excellent opportunity to network and get insights from experts and successful brands and businesses. 

The great part is there’s a conference for online store owners and eTailers in general all over the world. 

 

We suggest reviewing the conferences, speakers and the agenda ahead of time. Be prepared to meet prospective partners and clients who can help you take your business forward. Lastly, be strategic in your approach. It’s not always wise to focus only on the big brands as you could stand to learn a lot from startups and smaller companies as well. 

If you liked this article, you might also find ‘Why Legacy eCommerce Technology Just Doesn’t Cut it Anymore and How to Upgrade‘ interesting.

Posted in e-Commerce General

Top Push Notification Tools for Magento and Shopify eCommerce Stores in 2019

Posted on November 29, 2019 by


Top 10 push notifications for Magento and Shopify

Push notifications for eCommerce sites are, without a doubt, one of the most important channels of communicating with visitors. You can send visitors clickable messages in real-time, even if their browser is not open. 

These notifications are much like the SMS wherein you can send customers short yet effective messages. Since the customer doesn’t have to spend more than a few seconds to read it, push notifications have around 15-30% click-through rates.

If you’re looking to integrate push notifications for your online store, it can be tough to figure out where to start. There are a plethora of tools available, so which one would be best for your store?

Here, we look at the leading push notification tools for eCommerce stores powered by Magento and Shopify based on conversations with our customers.

iZooto 

iZooto

iZooto makes push notifications simple. You can send targeted and personalized messages to your customers. This would help drive traffic, engagement, and sales. Some of its stand-out features are:

  • Trigger-based push notifications for abandoned carts, window shoppers, and dormant users. 
  • Schedule notifications for an ideal time based on time zone.
  • Customize your banner image, icons, emojis, and CTAs. 

iZooto has a free plan for publishers. If you wish to upgrade to a premium version, plans start at $85 per month. 

Better Web Push, Popup, Report

Developed by Ecomfit, this tool allows you to communicate instantly with your customers through automated push notifications. 

  • Automate messages for cart abandonment, customer loyalty, price drop, and back in stock.
  • Actionable reports and analytics to better understand customers.
  • Easy integration within minutes. 

Ecomfit has a free starter plan. Other plans start at $29 per month. You can even customize your plan.

Better web push

Aimtell: Web Push Notification

Aimtell

Aimtell is a free app that you can use for unlimited volumes and unlimited websites. It’s feature-rich and takes just a few minutes to set up. 

  • Create targeted segments based on customer’s location, page views, attributes, etc. 
  • Schedule campaigns for specified time and date. 
  • Set triggers to repeat campaigns. 
  • A/B testing to check how different options work in comparison. 
  • Customize your messages and add your brand.

Aimtell has a free trial period post, which plans begin at $29 per month.

WooHoo: Discount Email Pop-ups

Woohoo

WooHoo makes your store more interesting by introducing pop-up games to customers. Some of them include ‘Wheel of Coupons,’ ‘Card Dance’, and ‘Pick a Gift’ – all of which offer customers discounts.

These games help build your email list as customers exchange their email ID for a coupon or discount. It’s a win-win for both parties, plus your customers get to feel the excitement of winning! WooHoo’s features include:

  • Create your pop-up games and determine probability rates on your own.
  • Easy integration into your eCommerce store
  • Pop-ups for cart abandonments.
  • Zero coding knowledge required.

WooHoo starts at $29 per month for one site. You can also get a free trial before you decide to purchase it.

VWO Engage

VWO

VWO Engage, formerly PushCrew, helps you automate your marketing campaigns through web push notifications and Facebook Messenger. Integrating this app on your site can help you accelerate growth by delivering optimized digital experiences. 

It was featured in the Top Rated 2019 by Trust Radius and was the G2 Crowd Leader Winter 2019. The features you get include:

  • One-click subscriptions for customers. No need for emails. 
  • Reach mobile-first customers without building a mobile app.
  • Clickable web notifications to re-engage customers, recover abandoned carts, and send out offers and promotion alerts. 

Plans begin at $99 per month with a free trial.

PushEngage

Pushengage

The platform enables you to automatically segment and then send out web push notifications to users. It was awarded “High Performer of Fall 2019” and also has a 5/5 rating on Capterra. 

Trusted by over 10,000 companies, PushEngage is very simple to set up, intuitive, and responsive. It works great for big and small companies. 

  • Web push notifications are automated, so it’s extremely convenient.
  • You can segment your subscribers and send out targeted notifications.
  • Add multiple websites to one account wherein you can create multiple logins to grant access differently. 
  • Notifications can be triggered based on the user’s actions such as cart abandonment. 
  • It gives you analytics reports on CTR, opt-in rates and funnels.

The app has a Forever Free Plan wherein you can send up to 120 notifications per month to 2,500 subscribers. You can upgrade to premium versions starting at $29 per month. 

PubNub

PubNub

PubNub enables you to add realtime updates, alerts, and push notifications to your site. It is designed for websites that need to send and publish live updates to financial stock and index, scoreboards, and live auctions an instant. But it works great with any website that needs live notifications.

Here’s what you’d get with PubNub:

  • Get push notifications for iOS, Android, and Web. 
  • Automated SMSes that are triggered based on the events or actions of the user.
  • Access real-time data, graphs and charts.
  • Customize and publish data to your dashboard.

PubNub has a free trial, after which a notification will be sent to upgrade to a paid plan. Paid plans start at $49 per month. 

CleverTap

Clevertap

CleverTap enables you to increase customer engagement by sending rich push notifications. They claim to help improve your metrics of conversions and retention. With this tool, you’ll get access to features like:

  • Omnichannel management of push, email, web push, in-app, and SMS campaigns. 
  • A centralized dashboard to manage it all.
  • Real-time actionable insights
  • AI for automated customer segments such as user intent and preferences, recency, and frequency. 
  • Privacy of data and GDPR compliance.

CleverTap has a base plan and premium add-ons that you can opt for to get more features. You would have to contact their sales team for pricing.

WebEngage

Webengage

WebEngage is a mobile push notifications app that is backed by real-time insights. It comes packed with powerful features that are bound to deliver high-impact experiences for users. 

  • You can choose from pre-designed templates to create notifications that are visually enticing. 
  • Test your campaign before you launch it. 
  • No coding required. 
  • Incorporate personal details in your message to make it more targeted and friendlier to users. 
  • Track conversions to measure the success of your campaigns. 

You can request a demo from WebEngage or contact them directly for pricing. 

Wrapping Up

There are plenty of push notification options available for Magento and Shopify stores. Many are all-in-one solutions in which push notifications are just one feature. 

Whichever one you choose, remember that push notifications enable you to have thought and relevant communication with your users.

These apps would help you create targeted push notifications. However, it’s important to note that each one has something different to offer, and not all are the same. 

We hope this article was insightful and has helped you find the right push notifications software for an eCommerce store. Another great channel of communication that can tremendously help boost your contact and business is chat software. Check out our list of the Top 10 Chat software for your eCommerce site. 

 

 

 

Posted in e-Commerce General

Top Chat Software for Magento and Shopify eCommerce Stores 2019

Posted on November 28, 2019 by


chat software for Magento and Shopify eCommerce

Chat software helps replicate the sales staff of retail stores. These chat apps and chatbots provide an effortless channel for customers to connect with a representative when they need it.

Having a chat option is essential to an eCommerce store because it has the potential to turn visitors into paying customers. It also helps take care of grievance redressals and queries.

So integrating chat into your eCommerce store is no doubt beneficial. But in our world today, we’re spoilt for choice. Choosing the right becomes difficult simply because there are too many options.

Here, we take a look at 10 popular chat options available for your Shopify or Magento store.

Gobot 

Gobot Chatbots

Gobot is one of the top-rated sales-focused chatbots. While it does have a very useful FAQ answering capability, it’s primary focus is on increasing your sales, conversion rate and average order value. You can use Gobot for guided sales, i.e., to guide customers to just the right product and to address any hesitations holding them back from buying. This is all in addition to the basic chatbot functionalities of collecting emails and offering discounts.

Some of the features we liked:

  • Gobot can detect when your customers open/close their carts or add particular items to their carts (see here).  This is the perfect time for your chatbot to volunteer assistance or a discount to make sure you seal the deal.
  • Gobot can cross-sell and upsell your visitors increasing average order value.
  • Gobot can tag visitors based on their interactions with your bot and send all of this valuable data to your email marketing platform to build your list and enhance segmentation.
  • Gobot allows for handoff to many live chat tools (and, by the way, we understand will be adding their own live chat module in 2020).

Gobot is completely free to use regardless of how much volume you generate. For enterprise plans, you can contact them directly.

ShopMessage

Shopmessage

Shopmessage

ShopMessage is said to be trusted by over 12,000 brands. It enables you to add a chatbot to your site or on Facebook messenger. Here’s what we like:

  • It can be easily integrated into your eCommerce site. The setup process is quick and easy.
  • It has a drag and drop builder to create interactive conversations.
  • Customers can opt-in to receive your messages with a single click.
  • You can send messages to recover abandon carts, alert customers on ‘back in stock’ products and ‘price drops’. 
  • A dashboard to see the results of your chatbot.
  • It has a dedicated support team.

ShopMessage has a 30-day trial after which plans start at just $9 per month. 

Chatbot – Paldesk

The chatbot from Paldesk enables you to talk to your visitors and customers from one place regardless of how they connect with you. It supports your website, Facebook, Twitter and email. It gives you the tools you need to provide personalized support and follow-ups. Some of the features we liked are:

  • You can talk to visitors from the dashboard while customers use different channels. 
  • The setup is easy and very fast.
  • It’s customizable so you can tailor it to fit your brand. 
  • You can access Paldesk from your mobile phone, so you can chat with customers on the go. 
  • You can also integrate Paldesk into your business app.
  • It enables you to create, respond and resolve tickets from customers. 
  • There’s a predefined FAQ section to make responses faster and relevant. 

Paldesk has a free version. To upgrade, plans start at $14 per month.

Botsify

Visitors always prefer a little homework done on what they want, what they have been looking for and what might interest them (based on data available) and this is exactly why 47% of buyers have no problem shopping off of a chatbot. And Botsify offers what your visitors/customers want – Personalization. They want retailers to do a little more than getting to first name bases and Botsify chatbot can be of great help here. 

Botsify offers a 14-day free trial and monthly plans start from $50.

Mochi Texting and Live Chat Support 

Mochi Texting and Live Chat Support 

This app is powered by Mochi.ai and enables you to provide your customers with quality support even on a small budget. 

It is a smart application that identifies customers who are moving towards or away from a purchase by analyzing their behavior like where they came from, what they’ve purchased, what they added to their cart. Based on the user’s actions, you can prompt them towards a purchase accordingly. 

The features we liked are:

  • It’s easy to install on Shopify as well as stand-alone sites. 
  • It’s got a well-designed user interface that makes it easy to use and navigate. 
  • You get access to web chat and text messaging. 
  • It has a centralized dashboard to view who’s on your site, their activity, and their conversations.
  • It records chat logs so you can review the previous conversation before launching a new one. 
  • It offers an off-hours contact form during your non-business hours. Customers can enter their name, email, and a message and you can respond directly to the email.
  • It offers a ton of customization options for your chat widget such as color to match your theme, user profiles, positioning, and custom schedules.

Mochi has a free plan that caters to single users for up to 500 monthly messages. If you want to upgrade, plans start at $15 per month.

Maxwell WhatsApp & Messenger Marketing

Maxwell has made it extremely easy to launch WhatsApp & Messenger support and marketing. It comes with pre-built chat and pop-ups. Maxwell claims that Shopify merchants generate 7-15% extra sales within 30 days of using the app.

  • It gives you access to pre-designed templates that you can use to power instant messaging.
  • Send notifications to recover abandoned carts.
  • Automate and schedule your messenger marketing campaigns.
  • Get real-time analytics from any device to keep track of your campaign performance. 

Maxwell is completely free to use regardless of how much volume you generate. For enterprise plans, you can contact them directly.

Provide support – Live chat 

Provide-Support

Provide Support gives you an easy way to serve your customers at the right time and guide them in their purchases. The app is easy to integrate into your eCommerce website even if you don’t have the technical knowhow. Some of the features that stand out are:

  • It’s easy to add to your website.
  • You can predefine your responses and also send files and images.
  • Accept chat requests and you can initiate a chat.
  • Customize the theme to suit your brand. 
  • Use one live chat account with an unlimited number of domains. 
  • It comes with an unlimited number of chats.

Plans begin at $8.25 per month. They have various plans depending on the size of your business. They offer a free trial for any package you choose.

Live Help Now

Live Help Now

Live Help Now is on a mission to enable eCommerce stores to create real relationships with customers. Their solution is simple yet effective.

  • It gives you access to live chat plus an FAQ dashboard to solve problems in real-time.
  • The AI technology can determine whether the customer’s interaction is negative, neutral or positive. 
  • You can provide SMS support to customers who prefer to text. 
  • It supports omnichannel interactions on live chat, text, email, and Facebook.
  • It automatically tags all chat and email inquiries.
  • You can generate custom reports that help improve your chat service.

Live Help Now works on an a la carte basis. You choose which services you want to avail of. It starts at $21 per month and comes with a 30-day free trial. 

Pandorabots

Pandorabots

A leader in the chatbot space, Pandorabots has a lot to offer. It has an open-source small talk library containing the top 10,000 chit chat inputs. So you don’t have to start from scratch. 

It also offers a free course on Udemy for anyone who wants to learn about the basics and best practices of crafting conversations using Artificial Intelligence. 

  • The app is multilingual so you can write scripts in any natural language. 
  • It’s built for those who don’t know coding as well as developers and web designers who do. 
  • It supports cross-channel support 
  • It’s voice-enabled to add speech-to-text or text-to-speech.

Pandorabots has a basic plan that’s free. Premium versions start at $19 per month.

Owner Listens

Owner-listens

This is a great tool if you want to interact with your customers via text or Facebook messenger. The team behind Owner Listens has considered the fact that in our world today, customers shift between devices and apps constantly. The latest iteration of the app makes omnichannel messaging possible. 

This app is slightly different from regular chatbots. Here, customers can send you text messages or IMs on Facebook. The owner listens and responds in order to improve your business, satisfy customers and respond privately to negative feedback. 

  • The dashboard gives you a real-time view of all messages sent to your business. 
  • It makes it easy to manage multiple locations. 
  • You can respond to messages using your phone or directly from the dashboard. 
  • It enables you to generate insightful reports.

Plans start at $30 a month with a 14-day trial.

Zebo

Zebo

Zebo is built to instantly create a Facebook Messenger chatbot for your online store. You can choose from plenty of templates to suit your industry. Zebo sets itself apart with automated natural language responses. You can set custom responses to reflect your authentic voice.

  • It uses plug-and-play templates that require no coding knowledge. 
  • You can choose to receive and manage orders, leads, and signups.
  • It enables easy notifications to broadcast promotions, updates, and offers. 
  • You can even collect payments through your chatbot. 
  • It gives you insightful analytics on engagements and user retention.

Zebo has a free demo plan. Their premium plans start at $19.99 per month. 

Reply.ai

Reply

This app automates your customer service from email and ticketing to live chat and messaging. With the power of AI, reply can provide your customers with the immediate support they need through multiple channels. 

  • It helps you identify and eliminate repetitive support tickets
  • Built on AI, the app can self-learn and self-improve. 
  • It’s fully customizable.
  • You can handover bot to agent seamlessly. 

Reply has a free plan and a free live demo. You’ll need to contact them for pricing options. 

Chatfuel

Chatfuel

Chatfuel is a leading platform for automated chatbots on Facebook messenger. You can automate your FAQs and reduce your support costs. 

  • No coding or previous experience is required to use the tool. 
  • You can engage with your customers 24/7 using chatbots
  • Warm leads can be transferred to sales reps.
  • You can add the bot to your landing page and payments page.
  • You can integrate your bot with Facebook Ads to drive subscribers to your bot.

There’s a free plan with basic features. Premium plans start from $15 per month.

Concluding Thoughts

Though all chat software on the market looks quite similar, they vary vastly in what they have to offer. So, we wouldn’t say there’s just one that’s the best. It’s recommended to see what each has to offer and which one would suit your business needs.

We hope this article was helpful in finding the right chat option for your online store. Next, we recommend checking out the Top Email Marketing Software to enhance your customer relationships and boost your business.

Posted in e-Commerce General

Top Email Marketing Software for Magento and Shopify eCommerce Stores in 2019

Posted on November 22, 2019 by


email marketing software for Magento and Shopify eCommerce

eCommerce stores emphasize email marketing as it has stood the test of time and become one of the oldest yet effective messaging channels.

Emails continue to deliver strong results for brands at an average return rate of $38 for every $1 spent. Statistics like this make email marketing enticing. But to hit these numbers, you need to design a good strategy and pick the right tools. 

In this article, we focus on the top ten email marketing tools available online that can be integrated with your Magento and Shopify stores.

What to look for in email marketing software?

When looking for the right email marketing service, first, let’s understand what makes this channel effective and what to look for in a tool:

  • Campaign and spam testing
  • Deliver without failures 
  • Reliable automation that does not falter 
  • Rich reports to track your progress and conversions 
  • List management
  • Templates that are mobile-optimized
  • Responsive customer support
  • A user-friendly interface 
  • Affordable plans with the option to scale
  • Reasonable sending limits
  • Option to embed surveys and feedback 

Based on these must-have features, we’ve picked out the Top ten email marketing tools out there for stores running on Magento and Shopify.

Top email marketing software for Magento and Shopify

 

SendX

sendx

SendX is a great marketing tool that enables you to design, schedule and track email campaigns. It’s also designed to help build up your email list by adding forms – inline and pop-ups – in emails and on landing pages of your website.

It also takes care of automated email sequences. This means you can also automate your messages to reach the right user at the right time.

What we love about this tool is its drag and drop editor that enables you to create professional-looking emails in no time. You can even add countdown timers and personalize buttons,

SendX has a 14-day free trial after which plans start at $7.49 per month. It’s a reasonable price to pay for the rich features it offers. 

MailChimp

mailchimp

Using this tool, you can create beautiful and professional emails. It comes with an easy-to-use interface with a drag-and-drop builder. This makes it a go-to email marketing tool for anyone.

You can store and manage all your media and files in Mailchimp’s content studio. This makes it easy to find images and other files that you need to create your campaigns. 

Emails are automated and customizable so you can reach the right person at the right time in the right way. The tool also gives you real-time analytics that helps you determine which campaigns and emails are working.

Mailchimp is great for newly-opened businesses on a low budget as it offers the basics for free. Other plans start at $10 per month.

Hubspot

Hubspot gives you access to email automation and tracking. It also provides insights into your contacts so that you can tailor your content to suit your customers better. This helps get more leads and conversions.

You can keep track of your emails, their success rate, recipient responses through the analytics feature.

Hubspot is free at the start and you can upgrade as your business grows.

Listrak

listrak

This tool is not just great for email marketing, but also for mobile and social media. It has a seamless system of cross-channel orchestration.

Emails can be triggered upon events like cart or browser abandonment, successful purchase, new product alerts, and all transactional updates.

It is built on smart technology that can include predictive product recommendations into your emails. Plus, it gives you insights into customer analytical data such as the customer’s journey and their action items.

Marketo 

marketo

Marketo is known for its seamless and smart interface that is loved by eCommerce owners. It gives you the ease of creating well-crafted emails in a matter of minutes. 

It comes with automated A/B testing wherein you can test two different versions of an email campaign with your customers. 

Plus, In-depth reporting helps you measure the impact and ROI of each email sent.

But what’s great about Marketo is that it integrates web. Email, social and mobile channels to give you a 360-degree view of your digital marketing efforts.

Marketo doesn’t have generic pricing plans. You would need to contact them to get a customized package and pricing for your site.

Firepush 

Firepush

Firepush enables effective communication with customers through automated and personalized emails and SMSes. It also supports web push and Facebook Messenger messages.

It includes several easy-to-use features that are designed to attract or welcome first-time customers and to increase conversions from existing ones.

With this app, you will have access to automated abandoned cart recovery emails (launching soon), personalized welcome messages, delivery updates, and promotional offers. Firepush is also gearing up to release abandoned carts email service.

Firepush is great for those looking for a free service. It’s free to install and you can send up to 100k emails for the first three months. You can upgrade any time you like.

Newsletters by Promo.ai 

There was a time when it took hours or even days to put together an average newsletter. With ECommerce stores operating in such fast-paced environments, newsletters tend to sit on the backburner for a long time.

Stores keep growing subscriber lists but don’t find the time to create and send out quality newsletters and marketing material. Newsletters by Promo.ai addresses this gap by enabling store owners like you to generate creative and personalized newsletters quickly.

A nifty feature of this app is that it automatically imports your products listed on Shopify, latest articles, recent news and the like. You can also auto-inject your logo and styles. This makes it extremely convenient and fast. 

With the free version of the app, you can generate newsletters, customize your designs and download them. You can add your logo, colors, and styles too. Your newsletters will be optimized for mobiles and browsers.

If you wish to avail of their email send service and remove the ‘Newsletters by Promo.ai’ branding from the footer, then you can upgrade to a paid plan. You can also manage unsubscribers in line with the Spam Act and GDPR. You can test for spam before you send ou the newsletter. 

What we love in the paid version is that analytics is integrated and it gives you the right tools you need to track campaign success and also discover trends for the future.

Promo ai

Personizely 

This tool is designed to help boost conversions by converting new visitors into contacts. Then converting the contacts into customers. It does this by including pop-ups, widgets and web personalizations on your site to draw in more subscribers.

It enables you to creatively add ‘subscribe’ pop-ups to your website to build your contact database.

You can get started for free, but after your trial period ends, plans start at $29 month.

MoonMail Autoresponders

Moonmail

This tool makes running an online store much easier by automating much of the emails that need to go out to customers. These are event-based emails like upon payment received, shipping or delivery. 

MoonMail Autoresponders can launch and manage the automated email system from your dashboard within minutes. It has premade templates for ‘How did we do’, ‘Payment is pending’, ‘Want to order again?, ‘Review product’. You can choose to use these templates, customize them or create your own.

What we love is that the entire order flow can be automated with just a click of a button. And you can check every activity of emails using Google Analytics.

Shopify stores get 50 free emails every month. Plans start from just $2 per month.

Abandoned Cart Alerts Pro

Abandoned cart alerts

Statistics show that on average, 75% of online carts are abandoned around the world. But sending out cart recovery emails can help get up to 11% of customers to come back and make a purchase. 

Developed by aitoc.com, the Abandoned Cart Alerts Pro tool automatically sends emails to customers if they add products to their shopping carts but don’t complete the purchase. 

You can easily add discounts or include free shipping to encourage customers to make the purchase.

The Abandoned Cart Alerts Pro extension will soon be free and will become a part of an email marketing suite of aitoc.com.

Concluding thoughts

That brings us to a wrap on the top email marketing tools eCommerce stores should be using. The usefulness of a tool will depend on your requirements. A quick analysis of which stage your business is in and what you need out of a tool can help you pick the right solutions for your business. 

If you liked this article, you’ll love what we can do for your eCommerce store. We tailor product displays and recommendations based on your preferences. At the same time, we use predictive technology to push what would convert the most and boost your business.

Posted in e-Commerce General