Tag: shopify


Looking for a CLERK.IO Alternative?

Posted on November 18, 2019 by


Tagalys is a data-driven online merchandising engine for Magento & Shopify stores. Merchants using Tagalys have increased their conversion rate by 30% and productivity by 60%. Tagalys features include Intelligent Site Search, Category page merchandising & Product Recommendations. We offer custom pricing to suit merchants of all sizes based on their exact business requirements. Sign up and kick start your 28-day free trial now!

A quick comparison between CLERK.IO & Tagalys*

 

Monthly pricing starts @

 

CLERK.IO Tagalys
Site Search $89 (per 5K monthly searches) $89 (per 10K visitors who search)
Product Listing Pages

(Category|Collection)

Currently not offered $199 (per 20K Product Listing Page visitors)
Product Recommendations $89 (per 50K monthly slider views) $129 (per 25K visitors who load Recommendations)
Email Personalisation
$89 (per 5K opened emails) Currently not offered
Ideal for
CLERK.IO Tagalys
** Retailers with online revenue between $500K to $20M
Site Search

 

CLERK.IO Tagalys
Conversion Optimised Sorting    
Popular/Trending Searches  **  
Typo/Spell Check    
Search Suggestions    
Visual Autocomplete
Synonyms
Search Redirects **
Query Stemming
Partial Search Matches
Boosting Rules **
Product Pinning 

(Hero Products)

**
Definable Searchable Fields **
Product Recommendations

 

CLERK.IO Tagalys
Personalized Recommendations
Best Sellers / Most Viewed / Most Popular
Similar Products
Complimentary Products x
Cart Page Recommendations
Customizable Recommendations **
Embeddable Recommendations x

Why should you switch to Tagalys?

 

Why merchants love Tagalys?

 

Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on November 11, 2019  **Data publicly not available as on November 11, 2019
Posted in e-Commerce General e-Commerce Product Recommendations eCommerce Site Search

Looking for an Attraqt Alternative?

Posted on November 8, 2019 by


Tagalys is a high performing online merchandising engine for Magento & Shopify stores, rated 4.8/5.0 in G2 Crowd. Using Tagalys retailers can display trending products across Site Search, Product Listing page & Product Recommendations to increase store conversion. We offer custom pricing to suit merchants of all sizes based on their exact business requirements. Sign up and kick start your 28-day free trial now!

Scroll below to check the feature comparison between Attraqt and Tagalys

A quick comparison between Attraqt & Tagalys*

Monthly pricing starts @

Ideal for

Site Search

Product Listing Pages

Product Recommendations

Why should you switch to Tagalys?

 

 

Rating source – g2.com

 

Why merchants love Tagalys?

 

Merchants using Tagalys have increased their conversion rates by 30% & increased productivity by 60% with predictive visual merchandising. Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on November 04, 2019  **Data publicly not available as on November 04, 2019
Posted in e-Commerce General e-Commerce Product Listing pages e-Commerce Product Recommendations eCommerce Site Search

Looking for a Klevu Alternative?

Posted on October 25, 2019 by


Tagalys is a high performing online merchandising engine for Magento & Shopify stores, rated 4.8/5.0 in G2 Crowd. Tagalys provides features like Intelligent Site Search, Category page merchandising & Product recommendations to increase the conversion of your online store. We offer custom pricing to suit merchants of all sizes based on their exact business requirements. Sign up and kick start your 28-day free trial now!

Tagalys is a leader in E-Merchandising on G2

 

A quick comparison between Klevu & Tagalys*

 

Monthly pricing starts @

Ideal for

Site Search

Product Listing Pages

 

Why should you switch to Tagalys?

 

 

Rating source – g2.com

 

Why merchants love Tagalys?

Merchants using Tagalys have increased their conversion rates by 30% & increased productivity by 60% with predictive visual merchandising. Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on October 23, 2019  **Data publicly not available as on October 23, 2019
Posted in e-Commerce General e-Commerce Product Listing pages eCommerce Site Search

Looking for a Nextopia Alternative?

Posted on October 23, 2019 by


Tagalys maximizes the conversion rate of your online stores and gives merchants visual control of products displayed in Site Search, Category Pages & Product Recommendations. Rated 4.8/5.0 in G2 Crowd, Tagalys is a high performing online merchandising engine for Magento and Shopify eCommerce stores. We offer custom pricing to suit merchants of all sizes based on their exact business requirements. Sign up and kick start your 28-day free trial now!

 

 

A quick comparison between Nextopia & Tagalys*

 

Monthly pricing starts @

Ideal for

Site Search

Category Pages

Product Recommendations

Why should you switch to Tagalys?

Rating source – g2.com

Merchants using Tagalys have increased their conversion rates by 30% & increased productivity by 60% with predictive visual merchandising. Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on October 15, 2019  **Data publicly not available as on October 15, 2019
Posted in e-Commerce General e-Commerce Product Listing pages e-Commerce Product Recommendations eCommerce Site Search

Looking for a SearchSpring Alternative?

Posted on October 15, 2019 by


Tagalys is a high performing online merchandising engine for Magento & Shopify stores, rated 4.8/5.0 in G2 Crowd. Tagalys provides features like Intelligent Site Search, Category page merchandising & Product recommendations to increase the conversion of your online store. We offer custom pricing to suit merchants of all sizes based on their exact business requirements. Sign up and kick start your 28-day free trial now!

A quick comparison between SearchSpring & Tagalys*

 

Monthly pricing starts @

Ideal for

Site Search

Category Pages

Product Recommendations

Why should you switch to Tagalys?

 

* Rating source – g2.com

Merchants using Tagalys have increased their conversion rates by 30% & increased productivity by 60% with predictive visual merchandising. Tagalys wins comfortably over other products in terms of onboarding, customer support, ease of use and most importantly, value for money that increases your marketing ROI. So what are you waiting for? Make the switch to Tagalys today.

Sign up for a free 28-day trial of Tagalys and we take care of the rest! You can also schedule a demo here to know more about Tagalys.

*Comparison as on October 14, 2019 **Data publicly not available as on October 14, 2019

 

Posted in e-Commerce General e-Commerce Product Listing pages e-Commerce Product Recommendations eCommerce Site Search

How do I embed product recommendations into blogs or emails?

Posted on October 4, 2019 by


Embeddable Product Recommendation Widgets in email & blogs for Magento and Shopify eCommerce

Retailers often use content marketing to attract visitors to their online store. But what really happens is that visitors land on the blog page and yet most of them do not visit the online store because there are very few engaging options to click and visit the store.

Sample widget from Red Candy Online Store

Limitations of eCommerce blogs

Content management systems (CMS) like WordPress, are commonly used by retailers to create content for their blogs. But because a CMS is not integrated into the product catalog, the merchants have to individually select products and paste the URLs in their articles. Confirming product availability, manually adding products to the blogs & the constraint of showing only one product link at a time drastically limits the visitors from engaging on the blog. This shrinks the clickthrough rate from blogs to the online store, leading to reduced profitability for the store.

Embeddable Product Recommendation Widgets for eCommerce

Tagalys allows merchants to instantly create a widget of any type and easily embed them into a blog with no tech support. Marketers can be creative and use the wizard to generate a recommendation widget. which can be pasted to the blog, showing an iframe of product recommendations to the visitors who are reading the article.

Sample widget from Tagalys Magento Demo Store

Sample widget from All Backyard Fun

Advantages of Embeddable Product Recommendation Widgets for eCommerce

  1. Merchants can create any widget in a few seconds using our product recommendation widget builder. e.g., Dresses under $99 on sale, Top Selling Trouser for Women, Halloween Top Sellers
  2. Tagalys widgets can be embedded on any blog, internal and external, to attract visitors to your online store. This can be applied to increase online traffic from affiliate sites or influencer blogs.
  3. These widgets are dynamic, which means if any product is out of stock, the widget automatically replaces the out of stock products with the next product in stock.
  4. The widget can be sorted based on the  proprietary Tagalys Trending Algorithm or can be merchandised to sort the products by an additional 10 data fields
  5. Merchants have the ability to customize these widgets and promote their choice of products for their audience by visually dragging the products around.
  6. Links are static and not visual. Online visitors are more likely to click on a visual link than a static text link. Something which becomes visual is more likely to grab the visitor’s attention.

To highlight the 2nd advantage explicitly, we have pasted a few recommendation blocks on the Tagalys blog, using catalog data external to Tagalys. Please note how the UIUX of each widget differs as it can be customized within the Tagalys dashboard.

Sample widget from White Teak Company

Sample widget from Raj Jewels Online Store

Sample widget from Apollo Pharmacy Online Store

Are you interested in adding product recommendation widgets to your blogs? Contact us now, to learn more about how Tagalys can increase traffic & revenue at your online store.

Posted in e-Commerce General e-Commerce Product Recommendations

Personalized stores for Magento and Shopify retailers to improve conversion

Posted on September 4, 2019 by


Every one of us has a unique interest and preference in the food we eat, the clothes we wear, the gadgets we use, the movies we watch, etc.  People who shop online also have their own interests, and their browsing pattern reveals the same. Each visitor’s browsing behavior is unique and different from that of the rest. Serving each person according to their preferences and interests is called personalization.

Personalization in eCommerce is the ability of the online store to display unique products to each visitor based on their interest. The store records the actions of each visitor and delivers tailor-made results to each visitor. In online stores, personalization can be provided through recommendations, site search, and personalized stores.

What is a personalized store in eCommerce?

A personalized store is a collection of curated products based on a visitor’s interest displayed as a listing page or recommendation widgets. They reduce product discovery time and hence improve visitor engagement.

How personalized stores work in Amazon?

Amazon is a global leader in eCommerce and its success story is definitely a lesson for the retail world. Amazon makes a personal appeal and brings the visitors repeatedly to its store. The personalized store provides readily available suggestions tailor-made to the visitor based on their past browsing pattern. 

This personalized space has dynamic widgets such as ‘Related items you viewed’ , ‘Inspired by your browsing history’ etc. As stated, they reduce the time to discover products and easily trigger the visitor’s interest to purchase them.

Tagalys’s My Store

‘My Store’ is a completely personalized space that displays product listing pages based on the interest of each visitor. Retailers report online visitors who enter “My Store” convert at a 4X higher rate than the overall site conversion. 

‘My Store’ gives Magento and Shopify retailers an opportunity to create personalized space similar to the Amazon store, without a large engineering investment.

Tagalys maximizes conversion rate & gives merchants visual control of products displayed in Site Search, Category Pages & Product Recommendations at their online store. To know more about our solutions and features, get in touch with us now.

Posted in e-Commerce Personalization

How to Increase Online Sales Fast and Gain Initial Momentum for your eCommerce store

Posted on September 3, 2019 by


Running an online store seems like a lucrative business, and it surely is – if you know how to do it right. Now, there have been instances where very enthusiastic store owners poured their heart and soul into opening an eCommerce website, only to see barely any sales or traction. It’s disheartening when you’ve done everything right – you have great products, good pricing, a smart team of people – but nothing seems to be working! 

Well, don’t be discouraged. There are plenty of techniques to use to make your store popular and wildly successful! It’s a matter of identifying different areas and giving the right amount of attention to the ones that can significantly boost sales. 

When implemented right, these tactics will definitely work to increase your brand awareness, the visitors to your site, and boost sales and revenue. 

how to increase online sales fast

Quick Tips to Increase Online Sales Fast

1) Try unsustainable things

At the start, it’s all about getting traction and gaining momentum. How do you get your store noticed? How do you showcase customer reviews on your site if you don’t have enough customers? At the start, it’s not about finding efficient methods or long-term ones. Sustainability takes a back seat. It’s about getting your name out there and getting people to try your products! Here are a few tips that might help:

  1. Reach out to your personal network to see if anyone is willing to try the product and give you a review. 
  2. Send samples to Instagram influencers or celebrities and hope they give you a shoutout. A good bet here is to target local celebrities or those who are particularly interested in a niche product you have. For example, if you’re selling pet products, and you know a local singer who loves dogs, you could always send a few samples and politely tell them you’re looking to expand your reach and would greatly appreciate a little boost from their end. 
  3. Bring your A-game with a nicely worded email and reach out to bloggers or people in your industry to see if they would be willing to mention you in their articles, or write a piece on your story. 

These are just a few ideas. You can brainstorm to get more ideas depending on the type of store you have, the products you’re selling and the story behind it.

2) Delve deeper into SEO 

It’s surprising how many people think about SEO = keywords. SEO is a vast subject and takes time to learn and implement. But the effort is worth it. If not you don’t have the time to dedicate to learning the subject, hire someone who can do it for you. Some of the basics of SEO include 

  • Using anchor text to hyperlink relevant pages
  • Building backlinks from authority websites
  • Using the right keywords with an optimal keyword density
  • Carrying out on-page SEO
  • Having a great title, meta description, and short URL

Now all these SEO tactics have been mentioned over and over again. When you research online, you’ll find SEO to be defined as getting your page to rank by optimizing pages for keywords. In reality, the main principle of SEO is to ensure user satisfaction. This is not something new, it’s been around for years – check out this article by Moz way back in 2013. Though difficult to quantify, Google does have algorithms that are able to predict if the user was satisfied by analyzing bounce rates, click-through rates, etc.

You need to ensure the experience of the user is engaging and interesting. If the user is not satisfied, they will bounce and choose another website. So while paying attention to the basics mentioned above is important, you need to take care of other things that will boost the experience of the user, such as:

  • Optimize the speed and performance of your website
  • Create an easy-to-use interface
  • Make your website easy to navigate
  • Use merchandising techniques to give customers easy access to more related options
  • Speak the truth, don’t sell false claims. It never sits well with consumers
  • Provide visitors with original, useful information that adds value

3) Check your marketing strategy

Sometimes store owners tend to go with the strategy they know well or are at least familiar with. Some may use SEO, some may use Facebook ads, while others may leverage eCommerce platforms like eBay, Etsy, and Amazon. But the problem with using what you know is that it may not be the right strategy for the product. 

If you’re selling a product that caters only to moms, you might do well using social media – targeted paid ads, being active on mom groups, and following all the right people. If you’re selling a product that can be easily copied, you need to strategize to blitz the market so that you build your brand quickly and people know you’re the original one. In this case, using SEO may take up to 3-6 months to show results, and by then, you might’ve lost the opportunity. 

You need to analyze your product, it’s target customers and the market effects to find what works best for you. You can even check out online marketing platforms that can help give you the insights you need to boost sales.

Here is a recommended read about 50 simple marketing strategies proven to increase sales online from Ignite Visibility.

4) Online marketplaces

Platforms like Amazon and Etsy are a great way to get exposure for your brand and products. You don’t have to sell exclusively through these platforms. Instead, you can list select products to gain visibility and inculcate interest in customers. Those interested can visit your own site where they can browse the full catalog. 

5) Email Marketing

One of the fastest channels to increase sales is email marketing. Use marketing automation to automate the process and be as personalized as possible.
Welcome your new subscribers – Send at least 3 emails for 14 days from the time a visitor subscribes to your mailing list.
Abandoned Cart – Return customers who have shown interest in a particular product with a unique benefit (free shipping, discount) based on the products they have in the cart.
Post Purchase – Email customers who have already purchased from you and are satisfied with your products and ready to make another purchase.

A must-have eCommerce marketing automation platform is Flashy, they have everything eCommerce marketer needs to increase sales fast (email marketing, marketing automation, intelligent popups, SMS and more).

Wrapping up…

Optimizing SEO, spending money on ads and upping your marketing strategy will be for nothing if you don’t have a well-performing site ready for your visitors. Just like we keep our houses clean for guests, we need to keep our website stores neat and tidy for visitors. Products should be laid out according to the user’s intent. 

Customers like to have easy access to recommendations for related products. Having a site search enabled also works in your favor as it allows the customer to find what they want easily. Implementing this manually might be a bit of a task, which is why there are services like Tagalys, to help you with it. 

We hope after reading this you’ve got all the answers you need to up your game and drive more sales to your site!

Posted in e-Commerce General

Creating Product Listing Pages for Magento and Shopify eCommerce stores using smart category conditions

Posted on August 22, 2019 by


In brick and mortar stores, you can see products arranged in separate aisles in categories such as ‘Dresses’, ‘Tees on sale’, ‘New Arrivals’, ‘Under $50’, etc. This helps the visitors to quickly navigate to their desired aisles and start purchasing. Arranging the products in aisles also helps the retailers to manage and organize their inventory.

Similarly, in eCommerce stores, Product Listing Pages are nothing but the online aisles. They help visitors to discover and purchase products quickly based on their interests. Listing pages account for approximately 56% of product discovery within an online store. The remainder is shared by other channels namely Site Search and Product Recommendations. Considering this high potential of listing pages, It is essential for retailers to have unique and smart product listing pages.

Limitations in Magento and Shopify

In Magento creating pages like ‘New Arrivals’, ‘Sale’, or in the case of a Shopify store a minimum discount page requires a lot of human effort. The merchandising team has to spend hours of time to analyze the entire catalog and pick and position the products on each page. If the inventory size is large and if the retailer has too many product categories, the retailers are forced to spend more resources and time in creating & managing these pages. They should also keep track of the inventory and update these pages if new products are added in the future. When compared to Magento, it is easier to create listing pages in Shopify but both the platform offers very limitedly merchandising capabilities and control to the retailers.

Creating product listing pages using smart category conditions in Tagalys

(Smart conditions in Tagalys to create listing pages within a few clicks)

 

In Tagalys, pages like ‘Sale’ or ‘New Arrivals’ can be created and merchandised in less than a minute. For example, the Tagalys conditions such as ‘Discount Amount’, ‘Discount Percentage’, ‘Introduced At’, ‘Sale Price’ etc can be used and desired pages can be created within a few clicks.

 

(Creating a custom ‘Sale’ page in 30 seconds using Tagalys)

Similarly, pages can also be created from attributes inherited from the Magento catalog. 

Apart from eliminating the manual effort in creating and managing pages, Tagalys pages also increase the store conversion upwards of 35%. The products in all Tagalys powered pages are by default sorted by ‘Trending’ to optimize conversion. In simple words, the products are automatically sorted in an order that is more likely to sell. Also, the Tagalys powered pages are dynamic and hence are likely to rank higher in organic search results in web search engines, thereby reducing the customer acquisition cost. 

Tagalys maximizes conversion rate & gives merchants visual control of products displayed in Site Search, Category Pages & Product Recommendations at their online store. To know more about our solutions and features, get in touch with us now.

Posted in e-Commerce Product Listing pages

Top 5 Product Recommendation types every Magento & Shopify eCommerce store must have

Posted on August 22, 2019 by


eCommerce stores are simply an evolution of the conventional brick and mortar stores. They are growing fast because of the added advantages it provides in terms of convenience, accessibility and time-saving. This means an ideal eCommerce store should possess all the capabilities of an offline store and additionally provide the online benefits. 

One such capability that has to be inherited from offline stores is ‘Product Recommendations’. E.g., when you step into an offline fashion store, the salesperson will engage you with similar products or suggest the best selling products in general or related to your interest. These suggestions are known as product recommendations in eCommerce stores.

Product Recommendations in eCommerce stores

‘Recommendations’ is one of the three gateways through which online visitors discover products before they purchase. The other two are Site Search and Product Listing Pages. Product Recommendations are displayed in eCommerce stores as widgets. They can be grouped into a single carousel or customized by product type based on merchant requirements. They can also be personalized for each visitor based on their browsing action.

Recommendations can be of varied types each serving a different purpose. They can be shown on any page of an online store. 

The 5 popular product recommendation types every eCommerce store must have

1. Customers also viewed 

This is an aggregation of products that were also viewed by different visitors who viewed that primary product. Retail giants that store vast volumes of data, use this recommendation widget on the product detail page.

2. Customers also bought

This is an aggregation of products that were also bought by different visitors who purchased that primary product. They are generally shown in cart pages or sent as recommendations via email using marketing automation tools. This recommendation helps to increase the Average Order Value & Lifetime Value of the customer, thereby improving the store’s revenue.

3. Similar Products

These are product recommendations, where each product that is recommended is similar in attributes to the primary viewed product. ‘Similar Product Recommendations’ are best-suited for product pages. They help to engage the visitor who is close to purchasing and is looking for similar options from the primary product.

4. Best Sellers or Trending

They provide information about the products that are currently popular at the store and quickly engage or trigger the visitor’s interest. These recommendations are best suited on the Homepage. Few retailers like Walmart use ‘Trending’ recommendations in their cart page as well.

 

5. No Results Recommendations

Every retailer will experience between 12% to 21% of search results without any products. Displaying smart product recommendations on this page will increase visitor engagement and conversion. This type of recommendation can be of multiple carousels each containing Bestellers, Most viewed, Top discounts, Biggest Savings, etc. ‘No Results Recommendations’ also reduce the store bounce rate.

 

Tagalys maximizes conversion rate & gives merchants visual control of products displayed in Site Search, Category Pages & Product Recommendations at their online store. To know more about our solutions and features, get in touch with us now.

Posted in e-Commerce Product Recommendations