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September 19, 2022

4 Omnichannel Marketing Strategies for eCommerce Brands to Boost Holiday Sales in 2022

The holiday season is right around the corner, and retailers worldwide are gearing up for it. Besides, customers, too, are anticipating steal-worthy deals from retailers.  It’s seen that two third of customers shopped when they originally didn’t intend, only because of a discount available. Moreover, 88% say that offers encouraged a first-time purchase from a […]

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September 14, 2022

eCommerce Trending News Sept 13th 2022

Stay informed with our host Jewel John as he reveals essential communication, events, announcements, issues, etc in the eCommerce industry every week. The sole purpose of ENM is to provide retailers and eCommerce merchants like you with trending news in the eCommerce industry. Be it interesting, or even entertaining, always stay informed.  In this week’s […]

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September 9, 2022

How can eCommerce retailers track their performance metrics effectively?

Data-driven merchandising is at the core of optimizing conversions in an eCommerce store. Insights-driven businesses, as Forrester calls them, are growing at an average of over 30% annually. Moreover, most retailers say that using data and analytics is helping them gain a competitive edge. But deriving eCommerce data like click-through and conversion rates is a […]

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September 7, 2022

eCommerce Trending News – Sept 6th 2022

MindArc’s marketing client SIR the label got featured in The Australian Financial Review, The  British Vogue, and The Impression, to name a few respected online publications for creative professionals.  BigCommerce is calling all retailers, entrepreneurs, and eCommerce professionals to register for their virtual conference happening on September 13th – 14th, 2022. For Registration The Working […]

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August 18, 2022

Online Retailer Conference & Expo Round-up 2022: Insights from Australia’s Largest eCommerce Event

The Australian eCommerce market is expected to register a CAGR of 13.7% during 2022-2027. Events like Online Retailer Conference & Expo Conference & Expo play a vital role in further facilitating this growth and providing retailers and brands with solutions to grow their business. Considered as Australia’s biggest eCommerce event, the Conference offered the perfect […]

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August 9, 2022

What Every Online Retailer Needs to Know About Visual Merchandising

Visual merchandising is the process of planning, designing, and displaying products that attract shoppers, capture their attention, and engage with them. This is one of the most effective strategies for eCommerce brands as it influences consumer behavior. But visual merchandising is not new; it’s a tried-and-tested method that brick-and-mortar stores have been employing for ages. […]

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July 29, 2022

E-commerce Sales Calendar AU [2022-23]: It’s Time to Crush Those Sales Targets

The holiday season is inarguably one of the best times to maximize sales, boost website traffic, and build brand awareness. Infact, online sales during Black Friday and Cyber Monday saw a growth of 64% YOY in 2021; and November was the biggest online shopping month on record for South Australia. Additionally, three-quarters of Australians will […]

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July 26, 2022

Replicate merchandising across multiple Shopify stores in a single click

Shopify inundates its store owners with hundreds of day-to-day tasks. From managing marketing campaigns to fulfilling orders and handling inventory, the list seems endless. But, at the same time, growing customer expectations require marketers to provide them with information quickly and easily. In fact, research shows that a majority of customer support and marketing teams […]

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July 12, 2022

Spinning Stories: Why visual storytelling matters for eCommerce stores

Storytelling has always been a crucial factor in retail. Buyers walk into a store with a story of how they got there. Sellers listen, understand their take, and help them with suggestions, spinning the tale further. The online world has adapted the same essential system. However, the competition is a lot more intense. Online visual […]

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